The week before Father’s Day, my 18-year-old son Nick and I went on a hike on a wooded trail in St. Charles County out to the Missouri River bluffs. Nick was diagnosed with autism when he started kindergarten after a four-year period during which it became increasingly clear he was not developing appropriately—delayed acquisition ofContinue reading “A Game of Catch—A Father’s Day Reflection”
Regardless of what is going on at the time, PR professionals need to honestly assess whether their story is relevant to the broader community.
I like to think of branding as an organization’s story. Through advertising, promotional pieces, earned media placements, social media, and other means, communications professionals build that story.
As the COVID-19 pandemic has unfolded, there has been no shortage of negative storylines for businesses, schools, public figures, and other organizations. This has me thinking of principles of crisis communications in general. Every organization or public figure can count on having to address a crisis communications situation at some point–that is a circumstance thatContinue reading “In Good Times and In Bad”
I’m Chris Duggan, and I’ve made my living as a professional communicator my entire adult life, including journalism, public relations, writing, editing, and marketing. I have run a newsroom, managed teams of marketing and communications personnel, and worked on my own as well. I have been a writer for as long as I can remember.Continue reading “The Write Guy’s Blog”